Why I love words
Some fantastic Public Service advertising by Contract Advertising.
Indra Sinha, a great copywriter said, “The written word is the deepest dagger you can drive into a man’s soul”
These two ads then, must have hurt like hell.
[Ads courtesy Vinoo Krishnan]


on June 28th, 2005 at 11:05 pm
awesome ads. damn! wish i wasn’t such a failed ad guy. some of these ads cvould have been mine.
on June 29th, 2005 at 8:47 am
fantastic! I had just written yesterday about callousness towards disasters which are not sensational enough… am linking to this post and putting these pics there (all credit to you, don’t worry:)) check it out later
on June 29th, 2005 at 9:34 am
just a couple of days ago i had blogged about people dying of hunger in Murshidabad and no one caring. then i went to Charu’s blogand then here.
you reckon there is a meme in the mind?
on June 29th, 2005 at 11:36 am
great ads.
on September 8th, 2005 at 5:33 pm
Yes, these certainly cut deep. Excellent work and comes from the heart. I know how hard it is to get people to open their eyes and actually look. I have been writing ads about the injustice in Bhopal for a decade and swear I still haven’t found a way to crack the carapace of public indifference. Bravo, whoever wrote these.
If anyone wants to get in touch by the way, I have started a page on Ryze in the hopes of meeting like minded people.
on September 25th, 2005 at 10:58 am
Ah, I see a design change. Good, good.