Neil French - IBID
One of Neil French’s best ads, and probably the best in the world of Long copy advertisment.
From the Neil French Site
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Neil French
Since before I started working full time as a copywriter, I have had two people in the list-of-people-to-be-like list.
These two people, each in their own style, and their own way, have been great influences in my advertising career.
Mr. Bill Bernbach. And Mr. Neil French. This post is a tribute to Mr. French, who I consider probably the best writer in advertising still with full control of his faculties, and his sense of humour.
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